Mission

Our mission is for life

The Heart and Stroke Foundation, a volunteer-based organization, leads in eliminating heart disease and stroke and reducing their impact through:

  • the advancement of research and its application,
  • the promotion of healthy living, and
  • advocacy

We live our values

Collaboration:
Committed to working together in common cause across the federation and with our partners.

Excellence:
Committed to quality in all we do.

Innovation:
A passion for and the courage to explore, stimulate and engage in new ideas, behaviours and approaches.

Integrity:
Acting ethically to ensure transparency, accountability and public trust.

Respect:
Valuing, appreciating and recognizing our donors, volunteers, staff and partners who help us achieve our mission.

Statement of Values

  • The Foundation will be a leader in all that we do, stressing excellence, innovation and continuous improvement.
  • The Foundation will strive for the highest ethical behaviour and will be accountable for its conduct.
  • The Foundation's success depends upon people working as volunteers, donors, partners, and staff. The Foundation will create an environment which will provide rewarding and meaningful opportunities for those contributing to its cause.
  • The Foundation believes in collaboration and cooperation. We must form and foster productive relationships with other public and private organizations to optimize the health status of the people of B.C. and Yukon.
  • The Foundation will encourage and recognize the active role and spirit of communities, in and for its successes.
  • The Foundation's activities will effectively and efficiently promote its mission and goals.
  • The Foundation will improve awareness about opportunities to participate in and contribute to the Foundation.